adidas
LIGHTSTRIKE

LIGHTSTRIKE is a new super-light midsole that provides the perfect balance of lightweight cushioning and on-court responsiveness. LIGHTSTRIKE is perfectly tuned for explosive movements, lateral quickness and the demands of the game.

The LIGHTSTRIKE design was born out of the Adidas Brooklyn Creator Farm as an initiative while setting the creative direction for the brand for 2019. My role was to design and identify the visual language and iconic look of the Lightstrike foam that has been used in different franchises across Adidas and on signature athlete shoes, such as James Harden, Damian Lillard, and the
adi Zero Pro running shoe.

The design of the Lightstrike was created in collaboration with
Ramaz Meparishvili

Lightstrike-Sketch

LIGHTSTRIKE

ADI ZERO PRO
RUNNING

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LIGHTSTRIKE

HARDEN VOL. 4
BASKETBALL

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LIGHTSTRIKE

DAME 6
BASKETBALL

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LIGHTSTRIKE

SL20
RUNNING

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LIGHTSTRIKE

N3XT L3V3L
BASKETBALL

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Credits

Creative Direction
Marc Dolce

Design
Hussain Almossawi
Ramaz Meparishvili

All images are property of Adidas and photographed by their respective owners.

Get in touch

hello@mossawistudios.com

Copyright

All works © Mossawi Studios 2020. Please do not reproduce without the expressed written consent of Mossawi Studios.

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