LIGHTSTRIKE is a new super-light midsole that provides the perfect balance of lightweight cushioning and on-court responsiveness. LIGHTSTRIKE is perfectly tuned for explosive movements, lateral quickness and the demands of the game.
The LIGHTSTRIKE design was born out of the Adidas Brooklyn Creator Farm as an initiative while setting the creative direction for the brand for 2019. My role was to design and identify the visual language and iconic look of the Lightstrike foam that has been used in different franchises across Adidas and on signature athlete shoes, such as James Harden, Damian Lillard, and the
adi Zero Pro running shoe.
The design of the Lightstrike was created in collaboration with
Ramaz Meparishvili
LIGHTSTRIKE
ADI ZERO PRO
RUNNING
LIGHTSTRIKE
HARDEN VOL. 4
BASKETBALL
LIGHTSTRIKE
DAME 6
BASKETBALL
LIGHTSTRIKE
SL20
RUNNING
LIGHTSTRIKE
N3XT L3V3L
BASKETBALL
Credits
Creative Direction
Marc Dolce
Design
Hussain Almossawi
Ramaz Meparishvili
All images are property of Adidas and photographed by their respective owners.
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